The Strike King KVD Squarebill 1.5 Hard Knock Crankbait is a shallow-running crankbait designed for fishing in and around cover such as rocks, wood, and shallow vegetation. It features a square bill design that allows it to deflect off cover and trigger reaction strikes from bass. The "Hard Knock" refers to the internal sound chamber that produces a loud knocking sound, which can attract fish and draw them in from a distance. This crankbait is ideal for targeting bass in shallow water, especially in the spring and fall when bass are feeding aggressively. It can be retrieved at a steady pace or with a stop-and-go retrieve to mimic a fleeing baitfish. The Strike King KVD Squarebill 1.5 Hard Knock Crankbait is a versatile and effective lure that can help you catch more bass in a variety of fishing conditions.